Hello.
I am Louise.
Wearing so many hats means my time is very valuable and the last thing I want to do is spend it chasing the next algorithm change.
And I am guessing neither do you.
Being visible wasn't always something I was comfortable with. When I started my business, I told myself I was showing up because I was consistent in posting on my FB page.
But the truth is I was only comfortable posting authority content in my little bubble.
I worried that people wouldn't want to work with me because I wasn't financially successful yet. I was afraid to go to in-person events in case people thought I didn't have a 'real business'.
I didn't want to post reels because I thought I wasn't pretty enough, successful enough or interesting enough for people to want to watch.
It wasn't until I changed the stories that told me I wasn't good enough that I gained the confidence to step out of my comfort zone and start speaking on different stages.
But confidence alone didn't make me as much money as I hoped. And trying to pump out more content into the abyss of social media felt like it wasn't sustainable or effective. That is when I realized that most of my high ticket my clients had come from leveraging other people's audiences. When I doubled down on strategically accessing other people's audiences my revenue increased.
And I don't have to post more, dance on reels or follow the next viral trend.
Now I help women in business grow their visibility, authority, and income without relying on algorithms, constant posting, or pretending to be someone they’re not. Through mindset, identity work, and connection-based visibility strategies, I show women how to borrow audiences, build trust quickly, and turn visibility into real opportunities and sales.
I respectfully acknowledge the Traditional Owners of the land on which I coach, collaborate and grow. I acknowledge and pay respect to Aboriginal and Torres Strait Islander Peoples as the world’s oldest living culture and embrace their continued connection to land, waters and community. I pay my respects to all Aboriginal and Torres Strait Islander Elders past, present and emerging.
